MAS Design - Re-inventing the Bicycle
Mark Sanders specialises in innovative designs for new bicycles including integrated folding technology via MAS Design Products Ltd with over 150,000 of its STRiDA bikes now in use around the world with the major markets being Korea and Taiwan.
The case study details the development of the overseas markets for its products and designs using the UK Trade and Investment 'Passport to Export' programme.
For a copy of the detailed case study in pdf format click here.
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