The website explained
This website has been created to provide a toolkit for the UK Advanced Engineering community to provide a consistent and effective method of marketing the UK. It is not a rulebook but is intended to support and amplify individual companies own marketing materials and activities.
The toolkit provides a selection of practical and effective material that can underpin and reinforce your own promotional activities. It showcases the expertise of UK Advanced Engineering and provides you with a hierarchy of key messages, facts and figures that you can apply to your own business promotion, in addition to access to a valuable image library for your own use. These tools can be found in the Marketing Tools section of the site.
The site provides an array of knowledge and information to assist in the internationalisation of your business in the form of country communication plans and the delivery of a unique function to allow you to create your very own country marketing plan template. This can all be found on the Global Marketing section of the site.
